MLH Solution is a medical examination company providing insurance examinations, health and wellness screenings.

DETAILS

We focused on improving online presence and the overall brand experience. Formally known as Smith Examination, the project welcomed our current customers to familiar quality with a new look.

For our new customers, we needed to provide a space for resources, tools and education.

PROJECT

Brand identity, web design, print material and copywriting

March 2018 – Ongoing

VISUAL IDENTITY

With a focus on health and wellness, we wanted to create an identity that is reliable, approachable, and reliable. MLH Solutions came with their ideal logo in mind, wanting to incorporate their initials into the logo. We delivered a solution that focuses on a clear and simple experience for both clients and agents to use.

USER EXPERIENCE

Creating a space for both applicants and agents to find resources was the most important part of the website. This would allow agents to help their customers and serve applicants with a better experience. We also decided to equip our agents with rack cards with important information to give to their customers directly.  

RECAP

Overall, this project was a super success! Collaboration with the MLH Solutions team on the overall brand experience made decision-making simple because of the business knowledge I gained from each stage of the process.

FROM THE CLIENT

Megan Dickens is a business branding expert. I would highly recommend her services to any business looking to standardize and align their brand, culture, and marketing materials. She is professional, responsive, and efficient.

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